British Columbia · Working with retailers and wholesalers across Canada
My work is product data — accuracy and representation, which are two different problems. Accuracy is reconciling sources that contradict each other. Representation is deciding what counts as one product and what counts as several, and what a buyer needs to see in order to choose correctly. Specialty sporting goods is the trade I know best, but the problem is the same wherever a catalogue has outgrown the system holding it.
Catalogues drift. They accumulate over years out of vendor feeds, spreadsheets and whatever the last system exported, with every source describing the same thing slightly differently. Nothing looks obviously broken, so nothing gets fixed.
The damage is quiet. Someone orders against a spec that's a revision out of date. Or picks from a list where one item appears twice under two names. Or can't tell two similar products apart, because whatever actually distinguishes them was never recorded in the first place. You get the return, and you get the blame.
Untangling that takes judgement, not a deduplication script — knowing which source to trust, what genuinely counts as a separate product, and what a buyer needs in front of them to decide. It's also exactly the part most web people hand back to you as a spreadsheet to fill in yourself.
Services
The first two are the ones that matter. The rest is the website around them.
Send me the exports, the vendor feeds, or the stack of PDFs from your brands. I reconcile the sources, resolve the contradictions between them, work out a variant structure that reflects how the products actually differ, flag what's discontinued or superseded, and hand it back consistent.
You get the cleaned file whether or not I build you a website. It's yours either way.
Every value, variant, price and link verified against source before anything goes live — and again before each update. Not spot-checked. Checked.
You shouldn't have to comb through my work looking for mistakes. Finding them is the job I'm doing for you.
Pages for the brands and lines you carry, structured and labelled the way buyers actually search — so they land on you rather than on a bigger competitor carrying the same thing.
A complete site from scratch — home, product lines, about, contact. Written, designed, and launched on your own domain with a secure certificate and business email.
You have a site, it just looks like 2011 and takes eight seconds to load. I rebuild it fast and current, keep what's working, and cut what isn't.
Google Business Profile, maps listing, and the search basics done properly — so you show up when someone nearby searches for what you stock.
Optional. New line, new staff photo, updated hours — send it over and it's live the same week, checked the same way. No contract, no retainer unless you want one.
Off the Gmail and Hotmail addresses and onto your own domain, configured properly so your quotes stop landing in spam folders.
Process
Five steps, all of it handled over email. Most projects run two to three weeks end to end, depending on the state of the data.
Tell me what you sell, who buys it, and what the site has to do. I'll reply with any questions, then a fixed quote in writing.
Whatever state your catalogue is in — export, spreadsheet, or a stack of vendor PDFs. Sources reconciled, contradictions resolved, variant structure sorted out.
I write the copy and build a working site on a preview link — not a mockup, the real thing. Usually within a week of the data being sorted.
You go through it and mark up whatever's wrong. Changes are included — we keep going until it reads the way you'd say it.
Every value, variant, price and link verified against source before it goes live. Then the site's yours — logins, files, and a short walkthrough.
About
Kingsway Ventures is just me. The person who quotes your project is the person who builds it, and the person who answers your emails afterward. No account managers, no offshore handoff, no ticket queue.
What I'm actually good at is the part everyone else finds unbearable. Sitting with a catalogue until the contradictions are resolved, the structure reflects how the products genuinely differ, and every value matches what the source currently says. It's slow and it's detailed and most of it never shows on the finished page — but all of it shows the moment something's wrong.
You shouldn't have to comb through my work looking for mistakes — finding them is the job you're paying me to do. If something's wrong when it reaches you, I've failed at the part I'm supposed to be best at.
Specialty sporting goods is the trade I know best — staff who actually use what they sell, deep catalogues that turn over every season, customers who ask questions a generalist can't answer. But nothing about the work is specific to it. If you carry a complicated catalogue, the problems are the same. Every site I build loads fast on bad service, works properly on a phone, and stays cheap to run. You own the domain, the hosting account, and the files — if you ever want to take it elsewhere, nothing stops you.
— Quinn, Kingsway Ventures
Get started
Tell me what you carry and what state the data is in — honestly, however bad it is. I'll come back with a fixed quote and a timeline, usually within one business day. No obligation, no sales sequence, no one chasing you.
Request a QuoteButton not working? Email me directly:
Email is how every project starts — and you'll see a working first draft before you commit to anything beyond the quote.